Now with Slack Integration

Speak once, publish everywhere

Turn voice notes into platform-native content for LinkedIn, X, Instagram, your blog, newsletter, and more; all in your authentic voice.

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RecordVoice note or Slack
Publish12+ platforms at once
20+ Destinations
LinkedInLinkedIn
XX
FacebookFacebook
InstagramInstagram
ThreadsThreads
BlueskyBluesky
RedditReddit
YouTubeYouTube
PinterestPinterest
SubstackSubstack
HubSpotHubSpot
TikTokTikTok

The Problem

Your team has expertise. The world just can't see it.

Every company has brilliant minds; engineers who've solved impossible problems, salespeople who understand customers better than anyone, leaders with hard-won insights that could shape their industry. But that expertise stays trapped in meetings, Slack threads, and hallway conversations.

Content creation is painful. Even your most articulate team members struggle to translate their knowledge into LinkedIn posts, blog articles, or newsletter content. They're not writers; they're doers. And asking them to spend hours crafting content feels like asking a surgeon to write marketing copy.

Meanwhile, your competitors are showing up everywhere. They're publishing thought leadership that attracts buyers, builds trust, and closes deals; not because they know more, but because they've figured out how to make their expertise visible.

91%
of B2B buyers are influenced by thought leadership when making purchasing decisions
more likely to engage with content from individual experts than brand accounts
45 min
average time a professional spends writing a single LinkedIn post from scratch
2%
of employees regularly share company content, despite being the most trusted voices

10× Content Output

One voice note becomes eight pieces of content

Imagine speaking for two minutes about something you know deeply; a customer win, a technical breakthrough, a market shift you've noticed; and having that single recording transformed into a week's worth of content across every platform that matters.

That's not a hypothetical. Influence Craft listens to your voice note, understands the nuance of what you're saying, and crafts platform-native content that sounds like you wrote it yourself. A LinkedIn post with your authentic perspective. An X thread that breaks down the insight. A blog post that dives deep. A newsletter segment that keeps subscribers engaged.

Each piece is tailored to the platform's format, audience expectations, and best practices; not just reformatted text, but genuinely reimagined content that performs natively on every channel.

🎙️
Voice Note
“So we just closed the biggest deal in company history, and the thing that made the difference wasn't our product demo; it was the case study Sarah published last month...”
💼LinkedIn PostReady
𝕏X ThreadReady
✍️Blog PostReady
📧NewsletterReady
📸InstagramReady
Team Content Engine

Enlist every expert voice on your team

2:14
That's all it takes per team member, per day
Sarah ChenCTO
How we reduced deploy times by 80%
5 posts
Marcus RiveraVP Sales
The objection that actually wins deals
5 posts
Priya PatelHead of CS
What our best customers do differently
5 posts

Your team is full of experts; engineers who solve impossible problems, salespeople who understand buyer psychology, customer success managers who know exactly what makes clients thrive. Their insights are gold. But asking them to write LinkedIn posts? That's where it falls apart.

With Influence Craft, team members simply record a short voice note; from the app, their phone, or directly in Slack. No writing, no formatting, no overthinking. Just talk about what you know, and Craft handles the rest.

The result is authentic, expert-driven content that sounds like each person; not generic corporate messaging. Every voice on your team becomes a content engine, building thought leadership that compounds over time.

Slack Integration

Content creation happens where your team already works

The biggest barrier to team content isn't skill; it's friction. Every extra app, every new workflow, every context switch is a reason for busy experts to say “I'll do it later.” Later never comes.

That's why Influence Craft lives inside Slack. Team members get gentle prompts in the channels they already check dozens of times a day. They record a voice note without ever leaving the conversation. No new tabs, no new logins, no new habits to build.

Within minutes, Craft processes each recording and generates platform-ready content that maintains each person's unique voice. Content managers review and approve from the dashboard; or right there in Slack. The entire workflow happens where work already happens.

#content-engine
SC
Sarah Chen10:32 AM
🎙️
Voice Note
How we cut deploy times; 2:14
CraftAPP10:34 AM
✅ Generated 6 pieces from Sarah's voice note:
💼 LinkedIn post𝕏 X thread (4 tweets)📸 Instagram carousel✍️ Blog draft (800 words)📧 Newsletter section🧵 Threads post
How It Works

From voice to published in three steps

No writing skills required. No blank page anxiety. Just speak naturally and let Craft handle the rest.

01
Record a voice note

Open the app, tap record, and talk about what you know. Use your phone on the go, the web app at your desk, or drop a voice note right in Slack. Two minutes is all it takes.

02
Craft adapts and creates

Craft learns your voice, your style, and what performs on each platform. It transforms your raw ideas into polished, platform-native content that sounds like you; not a robot.

03
Review and publish

Everything lands in your dashboard ready for review. Tweak if you want, approve what you love, and schedule it all. One voice note, eight pieces of content, published on your terms.

Platform-Native Content

Every platform, every format, every time

Each piece of content is crafted specifically for its destination; not copy-pasted across platforms.

LinkedIn

Professional thought leadership posts optimized for LinkedIn's algorithm. Hook-driven openings, strategic formatting, and engagement-ready endings.

X / Twitter

Punchy tweets and threads that spark conversation. Craft nails the tone, the length, and the hooks that drive impressions and replies.

Instagram

Carousel copy, captions, and stories designed for visual-first audiences. Hashtag strategy included, cringe not.

Blog

Long-form articles with structure, depth, and SEO awareness. Turn a two-minute voice note into a 1,200-word post.

Newsletter

Email-native content with compelling subject lines and scannable formatting. Built to be opened, read, and clicked.

Reddit

Community-aware posts that add value without feeling promotional. Craft understands subreddit culture and tone.

Threads

Conversational, authentic posts tuned for Meta's text-based platform. Casual tone, high engagement potential.

Bluesky

Short-form posts crafted for the decentralized social web. Early-adopter friendly, algorithm-aware, community-first.

Pricing

Simple, transparent pricing

Start with a free trial. No credit card required.

FOR TEAMS
Teams

Coordinate team expertise across all content platforms. Marketing orchestrates; everyone contributes.

$749/month

30-day free trial


  • Includes 3 Pro seats
  • All 10+ platforms supported
  • Multi-user collaboration
  • Team analytics dashboard
  • Brand voice consistency
  • Centralized content calendar
  • Slack integration
  • Campaign management
Learn More

Compare: Content agencies charge $1,500–5,000/month per person for this level of multi-platform coverage. Influence Craft costs a fraction of that.

Save $1,461+/mo
vs. a content agency
Why This Matters

Buyers want to buy from people they trust

The way people buy has fundamentally changed. Before a prospect ever fills out a form or books a demo, they've already consumed dozens of pieces of content from your team. They've read your CTO's take on architecture decisions. They've seen your VP of Sales share real objection-handling stories. They've watched your Head of CS explain what separates good customers from great ones.

Visible expertise isn't a nice-to-have anymore; it's how trust gets built before the first conversation happens. The companies winning today aren't the ones with the biggest ad budgets. They're the ones whose people show up consistently with authentic, valuable perspectives that make buyers think, "These people actually know what they're talking about."

This is why thought leadership has become a revenue strategy, not a marketing experiment. Every team member who shares their expertise publicly becomes a trust signal, a differentiation point, and a pipeline driver; all at once.

82%
of buyers say thought leadership directly increases their trust in an organization
more engagement on content from individual experts vs. company brand pages
54%
of decision-makers spend more than an hour per week reading thought leadership
61%
of buyers are willing to pay a premium to work with organizations that articulate a clear vision
Meet Craft

Your dedicated marketing expert — not just a content generator

Craft is a team member that works alongside you to research, strategize, plan, and execute your entire marketing operation. It learns your brand voice with every interaction, compounds its understanding over time, and operates across seven distinct roles.

When your CTO talks about scaling challenges and your VP of Sales mentions the same pain point from the buyer's side, Craft sees the connection — and turns it into a coordinated campaign.

Seven roles. One expert.
Researcher
Strategist
Campaign Planner
Content Creator
Community Manager
Performance Analyst
Brand Guardian
Researcher
Monitors your industry, competitors, and audience. Identifies trending topics, emerging opportunities, and content gaps before you even think to look.
Strategist
Develops content strategies aligned with your goals. Recommends which platforms to prioritise, what topics to cover, and when to post for maximum impact.
Campaign Planner
Creates multi-week content calendars, plans campaign arcs across channels, coordinates messaging themes, and ensures consistent brand presence.
Content Creator
Transforms your voice notes into optimised posts, drafts blog articles, writes newsletters, and generates platform-specific variations — all in your authentic voice.
Community Manager
Monitors comments and DMs across all connected channels. Drafts thoughtful responses that match your brand voice and flags conversations that need your attention.
Performance Analyst
Tracks engagement metrics, identifies top-performing content patterns, and gives actionable recommendations to improve reach, engagement, and conversion.
Brand Guardian
Maintains consistency in voice, tone, and messaging across all channels and team members. Reviews content for strategic fit with your brand pillars before publishing.
Craft in action
C
Good morning! Customer success stories are getting 3× more engagement than technical posts this month. Sarah's voice note about the Acme onboarding had great material. Want me to nudge Marcus to record a sales perspective on the same topic?
M
Yes, nudge Marcus. And draft a content calendar for next week focused on customer success stories.
C
Done. I've pinged Marcus on Slack with context. Here's a draft 5-post calendar:

📅 Mon; Sarah: Onboarding wins (LinkedIn + Blog)
📅 Tue; Marcus: Sales view on customer success
📅 Wed; Priya: CS metrics that matter (X thread)
📅 Thu; Sarah: Technical deep-dive (Newsletter)
📅 Fri; Team: Week in review

Tuesday could tie into Marcus's "deals that close themselves" theme. Want me to suggest that angle?
You stay in control
1
Craft works alongside you
Craft starts by drafting suggestions for your review. Every piece of content, every strategy recommendation — you see it first.
2
You build confidence
As you see the quality of Craft's work and how well it understands your brand, you can choose to give it more autonomy.
3
Enable what you trust
Enable Craft to handle specific roles, features, or channels autonomously — channel by channel, feature by feature, at your own pace.
4
Your pace, your choice
No pressure, no all-or-nothing commitment. You stay in control of what Craft manages independently vs. what requires your sign-off.
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Ready to Start?

Stop writing content. Start speaking it.

Join the teams and individuals who've discovered that the fastest path to thought leadership starts with a two-minute voice note.